- 4 pillars of marketing
- online and offline marketing
- Sales funnels
- Introduction to Google Analytics and Webmaster tools
Advanced technology is changing the path in which business and advertisers see and approach their clients.
There are a few advanced marketing courses that uses complex digital media and IT innovation to offer assistance with preparing for advertising their items and services. The course together with its hypothesis and reasonable angles helps one increase great comprehension of promoting standards and other applicable authority zones. Some expert advertising preparing regions incorporate International business, Marketing morals, Brand administration and Digital media.
You should do nothing more than to concentrate on the zones that intrigue you the most and search for a course that satisfies your prerequisites. Advanced marketing courses offer you some assistance with attaining the required aptitudes so you can increase greatest profession prospects ahead. When you are qualified as a digital advertiser, you would effectively land a remunerating position in the fields of advertising, promoting, brand administration, web and e-marketing, statistical surveying and sales administration.
- Get vital comprehension of advertising
- See how to utilize it for marking and deals
- Comprehend its points of interest and restrictions
- Gotten comfortable with Best Practices, Tools and Technologies
- Mix advanced with disconnected from the net promoting
- Arrangement and oversee advanced marketing spending plan
- Oversee Reporting and Tracking Metrics
- Comprehend the eventual fate of advanced promoting and get ready for it
- Introduction & Basics of SEO
- Keyword Planning
- Domain Authority
- Page Authority
- Inbound and Outbound Traffic
- Keyword research tools and plans
- How Google search works
- On Page SEO
- Content Optimizing
- Images Optimizing
- Meta Tags
- URL structure
- Content Duplicacy
- Page Load time
- Using webmaster of On Page SEO
- Off-Page SEO
- Link building process and techniques
- PR and media Backlinks
- Internal Linking
- Using webmaster for Off Page SEO
- Track Keyword Ranking
- Social Media & introduction
- Referral traffic from Facebook
- Referral traffic from Twitter
- Referral traffic from Linkedin
- Referral traffic from Youtube
- Other organic traffic
- Ads on Facebook
- Adds on Linkedin
- Adds on Youtube
- Adds on Twitter
- Google Analytics and URL tagging to track these paid activities
- Google search ads
- Paid traffic
- Google Adwords
- Display advertising
- Creating and managing Ad campaigns
- Introduction to Email Marketing and basics
- Marketing cycle
- Email lists
- Creating leads
- Squeeze pages
- handling spam
- content strategies
- How to improve conversions
- Introduction and basics
- How it works
- Different channels
- Setup and run affiliate marketing
- Earning with Affiliate marketing
- Introduction to Google Analytics
- Sales funnel
- Traffic behavior
- Heat Maps
- Landing Pages
- Conversions & Goals
- E-commerce analysis
- Multi Channel funnels
- Tracking website performance
- Tracking click events and other events
- Optimize campaign performance
- Adword analytics
- Enhanced Ecommerce in Google Analytics
- Competition analysis
TechandMate certification process
At the end of your course, you will work on a real time Project. You will receive a Problem Statement along with a dataset to work.
Once you are successfully through with the project (reviewed by an expert), you will be awarded a certificate with a performance based grading.
If your project is not approved in 1st attempt, you can take additional assistance to understand the concepts better and reattempt the Project free of cost.
Learning from web marketer and successful entrepreneur was great experience. Now I know how I can pace my website and know the fact I was never aware before. Thanks TechandMate.
Building website is not only the solution until you know the facts and how you can take the same to some level. Using difference technologies to grow your website is needed today. With the help of TechandMate, I know all the facts now. It has made me aware immensely.
Completed my course from TechandMate last month. It was great learning experience and checking out demo videos was nice option. I will recommend it for all digital marketers who want to learn the methods of digital, Email, SMO etc. Learning from a successful entrepreneur itself is a great experience. Great knowledge on great money was another reason to join TechandMate. I would say I made the right decision.
After wonderful experience with T&M I can truly say this is the best place to learn technologies. Amazing faculties, great technology and vision to educate people. Getting PPTs, Recordings, Lab Assignment has done it all for me. Cheers for TechandMate
T&M folks it was great involvement to experience your training sessions. Doing assignment on real time scenarios added quality in my learning. You are best in the industry.
Came to know about the practical aspect of work, the environment is like any good start up. The benefits may not be much but if you are looking for the skill set development then this place might be for you. Instructors having good amount of experience in their domain, gives the real time examples and teaches how to apply the same in your work. Learning on latest trends with the help of best technology available in the industry. Certainly TechandMate has made it Easy for me.
I thought the context was very well organized and well delivered. The overall structure in initial presentation was carried forward in more detailed discussion which made relating all the aspects of BI easier. Sufficient examples and discussions were provided.
I was in dilemma when I was forecasting to learn Hadoop online. I had real misgivings to learn this way. Learning through live virtual classes and attending the class for consecutive hours looks odd. But it was other way around; I was quite keen and waiting for next weekend to learn more. Instructor paced the course quiet well and never felt bored at all.